The advent of Jio has
literally disrupted the telecom sector in India. In order to woo the mobile
users Jio entered into the Indian telecom market with unlimited data offers as
‘Welcome Offer’ for 3 months until then the data was a costly affair. For the
data hungry Indian youth, it was a flabbergasting offer. Of course, the entry
of Jio with unlimited data offers toppled down the monopoly of the trinity;
Airtel, Vodafone and Idea, which mainly constitute Cellular Operators
Association of India (COAI).
